MEDIA CONTACT
info@purabotanicals.com
FEATURED PRESS
 "Pura Botanicals, where you can customize your own eco-friendly perfume." |
"it’s especially refreshing to find a company devtoed to letting your natural beauty shine through. Meet Pura Botanicals, a company that does all of this and more!" |
"PURA AND SIMPLE |
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"Pura Botanicals founder and nose Lane Edwards calls the blend of Sicilian bitter orange, Egyptian violet leaf, Canadian neroli, Indone- sian vetiver and cold-pressed jojoba oil “androgynous, rich, haunting and spicy with a touch of sweet, floral smoke.” |
"This mask contains the hard-to-find watermelon extract—it’s cooling and refreshing for your skin, and smells divine as well. Working with the juicy fruit are stimulating silk peptides, which are said to brighten your complexion and enhance its texture." |
"Lane Edwards tells Hello! that ancient beauty rituals inspired her sustainable, eco-conscious brand.There's an Old World ritual feel to hand-whipped creams in glass jars." |
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"Our scent is our invisible legacy,” says Edwards. “I think as we age, it’s something that we carry along with us, and it’s something that people always remember about us. It brings back a memory with such intense clarity of something that you thought has slipped away, and it embodies the essence of a woman or a man." |
"With its mouth-watering scent and oh-so-pretty hue, lathering on this creamy mask feels like a treat — a vegan, gluten free one." |
“I’ve always been more interested in how to take care of ourselves in a really holistic way, and how to be preventative, making sure we live to a ripe old age and do it gracefully”.
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PRESS ARCHIVE
August 2017 GLOBAL TRAVELER MAGAZINE - Fashion Takes Flight
July 2017 YEG MAVENS - Episode 52: Lane Edwards
June 2017 FLARE - Our Ultimate List Of The Best Canadian Beauty Brands
June 2017 LE JOURNAL DE MONTRÉAL - Les Secrets Du Melon D'eau
June 2017 NORTHERN STYLE EXPOSURE - Harper's Nursery Reveal | A Modern Gender Neutral Space
June 2017 CHATELAINE - The Ultimate List Of The Best Canadian Beauty Brands
June 2017 THE PRETTY SECRETS - The Beauty of Frankincense
May 2017 MAKEUP TIA - Get Ready With Me | Pura Botanicals & Fitglow Beauty
May 2017 ALBERTA WOMEN ENTREPRENEUR - Founder, Lane Edwards, Winner Of The 2017 Emerging Innovator Award
May 2017 NORTHERN STYLE EXPOSURE - I'm Coconuts Over These 12 Beauty Game Changers
May 2017 CTV NEWS EDMONTON - How A Mom's Skin Changes
May 2017 GLOBAL NEWS EDMONTON - Fashion Blogger Emily Holloway Share Uniquely Edmonton Mother's Day Gift Ideas
May 2017 THE MOMOIRS - What Moms Actually Want For Mother's Day
May 2017 WITH JUSTINE - Shop Local Yeg: Mother's Day
May 2017 HELLO MAGAZINE - Forces Of Nature
April 2017 GLOBAL NEWS EDMONTON - Pura Botanicals Explains How To Use Essential Oils
April 2017 TODAYS PARENT - 82 Mother's Day Gifts You'll Actually Want
April 2017 THE KIT - Natural Fit - Two Edmonton Labels Join Forces To Create A First-Of-Its-Kind Canadian Scent
April 2017 CTV NEWS VANCOUVER - Green And Organic Beauty
April 2017 WELL + GOOD - The One Thing You Can Do To Get Super-Glowy Skin While You Sleep
March 2017 KARI SKELTON - Face Masks - My Three Favourite
March 2017 FLARE - Natural Canadian Beauty Brands Your Skin Will Thank You For
March 2017 KASTLES - Current Skincare Favourites
March 2017 KIMMYP - Pura Botanicals Review
February 2017 MARIE A LA MODE - My Favorite Face Masks
February 2017 FIX YOUR SKIN - Experts Roundup On Best Skin Care Tips 2017
February 2017 CHRISTINE CHANNER - Made For Me - My Bespoke Experience With Pura Botanicals
February 2017 ANCHORS & PROTEAS - Empress Of The Garden: 7 Sweet Rose Treats
February 2017 TORONTO STAR - 4 Things To Bring Home From Alberta
January 2017 INDIE BEAUTY EXPO - Pura Botanicals Booth Feature
January 2017 ALBERTA PRIMETIME - The Mad Scientist Behind Skin Cream And More
December 2016 ECO CULT - Green Beauty Review
December 2016 CBC NEWS - Meet An Edmonton Perfume Maker
November 2016 GLOBAL NEWS - Caring For Your Skin In The Winter
November 2016 AVENUE MAGAZINE - The Art Of Personalized Perfume
November 2016 WHERE MAGAZINE - Gifts Made For Wish Lists
November 2016 MISS BISH - Going Back To Nature
October 2016 SPARKLES, LACE & SEQUINS - Pura Botanicals Skincare
September 2016 CBC EDMONTON - Pure For Baby
September 2016 EDMONTON JOURNAL - Edmonton's Pura Botanicals Puts The Focus On Natural Beauty
August 2016 HER SUCCESS - Real Talk with Lane Edwards: Inspiration, Business, and Beauty
August 2016 MY CLOSET JOURNEY - Pura Botanicals Q & A
July 2016 OVER MY STYLED BODY - Local YEG Shops To Check Out This Summer
July 2016 NUVO MAGAZINE - Pura Botanicals, Lane Edwards Edmonton Apothecary
July 2016 BOT COMMUNICATIONS - 10 Favourite Small Businesses For Canada Day
July 2016 TINY DEVOTIONS - Packing For A Yoga Retreat
June 2016 STYLE AT HOME - Pura Botanicals
June 2016 NUVO MAGAZINE - 6 Face Masks
May 2016 LA LUNA SOCIAL - On Grace, Rituals & Sacred Skincare With Lane Edwards
May 2016 BRIANA LUTZ - In Pura I Trust
May 2016 LIFE BY LEESE - Natural Beauty: The Lolita Drops & My Love For Vitamin C
April 2016 DOTE MAGAZINE - Passion Vs. Paycheque
April 2016 VANCOUVER SUN - Fab Five: Beauty Sleep
April 2016 CANDACE WOLFE DESIGN - At Home With Lane Edwards
April 2016 PAULA KAHN BEAUTY - Pura Botanicals Review
April 2016 FRESH FM RADIO - Dani & Jay Make Their Own Perfume
April 2016 GLOBAL - Mother's Day Ideas With Cory Christopher
April 2016 CATHERINE REYNOLDS - Who Do You Think You Are?
April 2016 THE PRETTY SECRETS - Beauty: Pura Botanicals
April 2016 MAYBE DALEY - Pura Botanicals
March 2016 INSPIRED BY LYNNE - Inspired By Made Social Co: A Modern Craft Community
March 2016 DUTCHIE LOVE - Made Social Co: A Modern Craft Workshop
March 2016 BB COLLECTIVE - BB Spotlight: Pura Botanicals
March 2016 EDMONTON WOMAN MAGAZINE - The Scent Of A Woman
March 2016 DALLAS CUROW - Portrait: Pura Botanicals
March 2016 YUPPIE LOVE - How To Plan A Girls Trip To Edmonton
March 2016 THE PRETTY SECRETS - Inside Pura Botanicals
March 2016 LINDA HOANG - Shop Local
February 2016 WHERE - Meet The Founder Of Pura Botanicals In Edmonton
February 2016 DUCHIE LOVE - My New Green Beauty Routine
February 2016 WITH JUSTINE - All My Love For Pura Botanicals
February 2016 ANCHORS & PROTEAS - For All The Valentine's Day Lovers
January 2016 GLITTER GUIDE - An Interview With Pura Botanicals Founder, Lane Edwards
January 2016 VITAMIN DAILY - The Mane Event
December 2015 INSPIRED BY LYNNE - The Yeg Blogger Wish List
December 2015 KASTLES - Pura Botanicals
December 2015 KASTES - Something For Yourself
December 2015 ROASTED - My Favourite Things: Caroline Gault
December 2015 EXPLORE EDMONTON - Uniquely Edmonton Stocking Stuffers
November 2015 HOLLY BAKER [IN THE FUN LANE] - Shop Local 2.0
November 2015 POPPY BARLEY MAGAZINE - Bespoke Perfume & How Scent Triggers Memories
November 2015 THE LOVELY ORDINARY - Holiday Gift Guide 2015
November 2015 NOORISH - Protect Your Skin From Harsh Winters
November 2015 YOGALIFE STUDIOS - Community Spotlight: Pura Botanicals
October 2015 CTV - Edmonton's Natural Perfumery
October 2015 DINNER TELEVISION - Live At It's Time To Bloom 5
October 2015 DALLAS CUROW - Exploring Edmonton: Pura Botanicals
October 2015 ADVENTURES IN FASHION - Random Beauty Favourites
October 2015 BELLA MAAS BOUTIQUE - Pura Heaven
October 2015 MARIE A LA MODE - Pura Botanicals Soiree
October 2015 DOTE MAGAZINE - Holiday Gift Guide